Understanding your website Analytics
Website analytics is a very useful tool for studying how people use your website, but the onslaught of data can be intimidating. This guide will walk you through the key analytics metrics and how to interpret them, including page views, bounce rates and acquisition stats.
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Quality over quantity
Is it time to stop endlessly chasing bigger numbers and instead focus on designing your website for your right audience rather than a mass audience?
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Ethical Alternatives to Google Products
Tips for reducing your use of Google products and the data they collect, including recommended privacy-focussed alternatives for Chrome, Google Search and Google Analytics.
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Fathom Analytics vs Google Analytics
My thoughts on switching to using Fathom; a simple, privacy focussed website analytics software that is an ethical alternative to Google Analytics.
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The weird nostalgic romance of deleting old emails
Clearing out your old emails is a great way to reduce your digital carbon footprint. Get ready for a trip down memory lane!
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5 fun ways to p*ss off your website visitors
For when you absolutely, positively want to nark off all those lovely people who might want to give you money.
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Protecting your online privacy
Liberate your digital self with some small changes to make your online life a little more private. Includes my recommendations for privacy-focussed alternatives for web browsers, email, search, analytics and more!
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7 ways your website might be abusing your customers personal data
How big tech companies stopped data mining and started handing out shovels instead.
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Digital Minimalism Part 1: The Digital Declutter
I’m exploring Cal Newport’s philosophy of Digital Minimalism using less technology with more purpose and none of the distractions.
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Inbox clever: how to use your email newsletter effectively
Thoughts on email newsletters including collating useful content, designing good signup forms and respecting your readers privacy.
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