Skip to content

The PJWD SEO For Small Business video course is now live!

Understanding your website Analytics

Website analytics is a very useful tool for studying how people use your website, but the onslaught of data can be intimidating. This guide will walk you through the key analytics metrics and how to interpret them, including page views, bounce rates and acquisition stats.

8 minute read Read this blog

Quality over quantity

Is it time to stop endlessly chasing bigger numbers and instead focus on designing your website for your right audience rather than a mass audience?

6 minute read Read this blog

Ethical Alternatives to Google Products

Tips for reducing your use of Google products and the data they collect, including recommended privacy-focussed alternatives for Chrome, Google Search and Google Analytics.

8 minute read Read this blog

Fathom Analytics vs Google Analytics

My thoughts on switching to using Fathom; a simple, privacy focussed website analytics software that is an ethical alternative to Google Analytics.

9 minute read Read this blog

The weird nostalgic romance of deleting old emails

Clearing out your old emails is a great way to reduce your digital carbon footprint. Get ready for a trip down memory lane!

6 minute read Read this blog

5 fun ways to p*ss off your website visitors

For when you absolutely, positively want to nark off all those lovely people who might want to give you money.

5 minute read Read this blog

Protecting your online privacy

Liberate your digital self with some small changes to make your online life a little more private. Includes my recommendations for privacy-focussed alternatives for web browsers, email, search, analytics and more!

9 minute read Read this blog

7 ways your website might be abusing your customers personal data

How big tech companies stopped data mining and started handing out shovels instead.

8 minute read Read this blog

Digital Minimalism Part 1: The Digital Declutter

I’m exploring Cal Newport’s philosophy of Digital Minimalism using less technology with more purpose and none of the distractions.

5 minute read Read this blog

Inbox clever: how to use your email newsletter effectively

Thoughts on email newsletters including collating useful content, designing good signup forms and respecting your readers privacy.

5 minute read Read this blog

Helpful website advice in your inbox

The monthly PJWD newsletter is full of advice on web design, online privacy and reducing your digital carbon footprint.

No spam. No tracking. Occasional dog photos. 🐶