What you'll learn
Improving Your Website
Learn how to make small but mighty alterations that can make your site show up far more prominently in search results. I'll show you how to:
- Understand which keywords you should prioritise and how to include them for maximum impact with a content strategy
- Format your page content to appeal to both search engines and the people you want to engage
- Stand out from other search listings by making the most of technical SEO elements such as page titles
- Correctly label your images
- Make quick technical wins to improve your website's performance.
Using Google Tools
Learn to use some of Google’s best free tools to further enhance your online presence, including how to:
- Use third-party tools such as Google Business to improve your search visibility
- Make sure Google knows you exist by submitting your site using Search Console.
Do I need coding skills to attend?
No! Everything you learn can be implemented via the admin area of your site or by using trusted plugins.
What if I don’t have a Wordpress site?
Practical exercises are based around Wordpress, but you will still be able to apply the theory if you use a different CMS such as Squarespace or Wix.
Will I get the chance to ask questions?
Workshops are kept small (max 6 attendees), which means there is plenty of opportunity for you to ask questions and get hands-on applying your new knowledge.
Feedback from Previous Attendees
Paul is a great teacher. He is very generous with his knowledge and explains everything clearly and patiently. His workshop is a perfect chance for small businesses to learn the basics of SEO in a friendly environment where you can ask lots of questions and get reliable answers. I would highly recommend Paul's SEO workshops if you are baffled by the intricacies of search!Karen Webber, Goodness Marketing
I can honestly say I’ve never met anyone that’s made this stuff so accessible and easy to understand.Sarah Green, founder of Another Architecture + Interiors in Stockport
Want to attend this workshop?
To book your place on this workshop please fill in the form below and I will get back to you very soon to confirm your place.
Can't make this event? Let me know which days/times work for you.