Fathom Analytics vs Google Analytics
My thoughts on switching to using Fathom; a simple, privacy focussed website analytics software that is an ethical alternative to Google Analytics.
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Why does my website not show on Google?
Is your business website not showing up on Google? Well fear not, here are some tips to help you show up better on search engines.
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Protecting your online privacy
Liberate your digital self with some small changes to make your online life a little more private. Includes my recommendations for privacy-focussed alternatives for web browsers, email, search, analytics and more!
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Inbox clever: how to use your email newsletter effectively
Thoughts on email newsletters including collating useful content, designing good signup forms and respecting your readers privacy.
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My Social Dilemma
Join me as I don my tinfoil hat and watch The Social Dilemma, the terrifying documentary about the impact social media is having on society.
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Web design and copywriting: the dream team for your website
In this month’s instalment of guest posts by some of my favourite collaborators, we have Becky Thorn, the creative brain behind Comma Chameleon, a Manchester-based creative copywriting, editing and proofreading service.
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Tools for effective website reviews
Learn about some of the super useful tools I use for website reviews, as well as some pointers so you know what to look out for.
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The importance of great photography for small businesses
Sustainable Stylist and photographer Jodie Thrackray discusses how great photography can really help enhance your website and brand.
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Should I work with a web designer or use a template?
What are the advantages and drawbacks of custom-built websites and those using pre-made templates?
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Why every small business should invest in marketing
I count myself very lucky to be able to work alongside some very talented people. I’ve invited a few of them to write guest posts which I think will be useful to my readers, and the first contributor to this new series is Karen Webber of Goodness Marketing.
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